马上就到中秋节了，对外贸人来说，过节不仅是促单、维护老客户的好时机，还是复盘今年工作，让自己调整状态的好节点。

这篇文章就来一起看看，如何借势中秋/国庆节，让自己和客户之间的联络更上一层楼。

01他们也过中秋节，节日祝福要送上

送礼送祝福，是和老客户升温感情，与新客户破冰的第一步。在我们国家过节的时候，其他国家也会过中秋节，尤其是东亚、东南亚国家，受中华传统影响的是不少的。

例如韩国的中秋节就非常隆重，和国内风俗一样，这一天在外工作的人都要回家与父母团圆，会出现返乡大潮。

在越南，不仅是中秋节还是儿童节。按照当地习俗，家长们会送给孩子们最喜爱的玩具和零食，其中灯笼必不可少。

新加坡的中秋节虽然不放假，但因为有很多华人的缘故，节日气氛非常浓厚。新加坡厦门公会等机构还会联合举办国民融合千人博饼庆中秋晚会。

还有以下这些国家也会过中秋节，如果你有该国客户，记得发送一下祝福。

日本、马来西亚、美国、加拿大、泰国、菲律宾、斯里兰卡

02他们不过节，但要准备好放假通知

多数国外客户是不过中秋节的，放假之前记得做好万全准备。一般有3类通知， 

1）通知客户我们的放假时间

Dear XXX:

We would like to take this opportunity to thank you for your kind support all this while. 

Please kindly be advised that our company will be closed from XXX to XXX, in observance of the Chinese traditional festival, Spring Festival.

Any orders will be accepted but will not be processed until XXX, the first business day after the Spring Festival. Sorry for any inconvenience caused. 

Thanks & Best regards，XXXCompany NameTel: +86-XXXXXXX

2）建议客户提前下单

Dear XXX,

Please note we will begin our holiday for Chinese New Year from XXX to XXX. We suggest you place orders in advance, and we could arrange pre-production process accordingly. 

Kindly contact our sales rep for any issues in this period. Sorry for the inconvenience of you!

Best regards,XXXCompany NameTel: +86-XXXXXXX

3）提醒客户耐心等待包裹处理

Dear valued customer,
According to the coming Chinese New Year, 
I would like kindly to remind you that, the package would be delayed during this time. Owning to the New Year's holiday, the number of shipping package is greatly increasing, while the post office and customs will have holiday off during this time, which directly affect the handling time. 
We appreciate your understanding and patience. You are also welcome to contact us about more solutions.
Yours Sincerely,XXXCompany NameTel: +86-XXXXXXX

4）设置好自动回复。如果你在管理网站，记得在网站上更新放假信息。

1.Your mail is well received. Our CNY Holidays last from XXX to XXX. I will get back to you once coming back to work. For anything urgent, please text me on WeChat, WhatsApp or simply call me.

2. Please be informed that our office will be closed from XXX to XXX for the Chinese New Year Holiday. The business will resume from XXX. If you have any urgent support issue during holidays, please contact me at WhatsApp. Thanks for your kind understanding.

03常用祝福语

The Mid-Autumn Festival, a traditional Chinese celebration of family reunion and togetherness, is upon us. We wish you joy, prosperity, and continued success. 

As we celebrate the Mid-Autumn Festival, a time for family reunions and harmony in Chinese culture, we extend our warmest wishes to you. May this season bring happiness and new opportunities to you and your team.
In China, the Mid-Autumn Festival symbolizes family unity and togetherness. As we celebrate this special occasion, we wish you peace, prosperity, and success. Thank you for your continued support.
May this special occasion bring you happiness, prosperity, and success, just as the full moon shines brightly in the sky. We look forward to strengthening our collaboration in the months ahead.Happy Mid-Autumn Festival!
Wishing you and your team a wonderful Mid-Autumn Festival! May the full moon light up your path to success and prosperity. 
Happy Mid-Autumn Festival! May this season of togetherness bring you peace, joy, and new achievements. 
Happy Mid-Autumn Festival! May the round moon bring you a happy family and a successful future.

04给客户送完祝福，别忘了自己也过个节

生活总需要一点小惊喜，来提高一下幸福感。

对外贸人来说，就可能很需要一些惊喜来解脱自己。有人在群里分享到：这个中秋可能过的会很糟心，这半年以来行业都很差，看到其他同行接连拿下客户，心理是羡慕又嫉妒，一点客户资源都没有，没有什么好心情再去过中秋了。

今年形式的确不太好，但是保持良好的心态很重要，该放松的时候还需要放松一下的，调节一下心情，继续加油！每一位在岗辛勤工作的外贸人，都是最棒的！

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来源：外贸知识课堂